iPhone SE is More of a Replacement Handset for iPhone 5S and 5C Users

iPhone SE was launched in March and is already on sale, and while the phone has not been an instant hit, it looks like Apple has long-term plans for this 4-incher. Reports say that this phone is meant for people who like 4-inch phones or/and for those who want a replacement for the iPhone 5S and iPhone 5C.

localytics

Localytics has given out some data showing the iPhone SE’s adoption rate in different countries within the first three weeks of it going on sale. Countries like Canada, Hong Kong, France, and the UK are openly accepting the iPhone SE, while other markets including the US has an average adoption rate.

Apart from that, the statistics also show that the reason why the iPhone SE hasn’t been accepted instantly in many markets is due to its old iPhone 5S-like design as compared to the iPhone 6 and 6S. So it is not something that people in those markets would buy instantly, but they would surely consider it when they are looking for a replacement handset.

Many would think that Apple wants to bring in new customers to its iOS platform by offering the iPhone SE as an affordable yet advanced hardware. However, that’s not the case, as Apple wants its existing users to consider the new product and accept the new product cycle. Of course, Apple has its own strategy and it will be revealed over time. Till then, we can just wait and check the figures.

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